All guides

How to choose coffee

Choose by brew method, flavor profile, and process.

Choose by brew method and the flavors you like — acidity, sweetness, chocolate, fruit — not by marketing headlines.

Quick steps

Name your brew method. Read origin, process, and roast on the card. Start with one clear lot.

Current seren lots

Hambella and Guji (Ethiopia, natural): floral/fruit. Huila (Colombia, washed): citrus-caramel. Fazenda (Brazil, natural): chocolate-nut. Las Lajas (Costa Rica, red honey): dried fruit sweetness. Haraz (Yemen, natural): chamomile-rose. Bermuda: sweet espresso blend. See Origins for what is current.

Shop coffee Current origins